Andy Kropa/Invision/AP / Shutterstock
Joe Weider’s Olympia Fitness & Performance Weekend has selected Shaquille O’Neal as its Honorary Ambassador for the 2020 event. Widely regarded as one of the world’s most recognizable athletes, the selection of the Hall of Famer and four-time NBA champion is part of the Olympia’s ongoing initiative to reach new audiences, while inspiring men and women across all sports to embrace the principles of fitness and bodybuilding.
Chief Olympia Officer Dan Solomon explains, “In recent years, Shaq has become an enthusiastic supporter of Olympia Weekend. He follows the bodybuilding scene with the same authenticity and passion that has made him one of today’s most sought after product endorsers and a powerhouse in the world of business and entertainment. Shaq was in attendance at last year’s Olympia and his relationship with the fitness community continues to evolve.”
One of the most popular athletes of his generation, Shaq’s interest in bodybuilding and fitness will also be on full display the month before Olympia Weekend when he teams up with former IFBB Professional Bodybuilder Roc Shabazz for the inaugural ROC ATLANTA EXTRAVAGANZA presented by SHAQUILLE O’NEAL….