22 Sep My Big Secret Posted at 18:56h in Motivation by Natalie Jill
I kept a huge embarrassing secret: I was FAILING big time at my business a few years ago. From the outside you would have never know that but from the inside, I worked for even less than free for 2.5 years. Yup, It COST me (a lot) of time and money to run my business, I wasn’t making a dime of profit.
I was spending way more than I was earning on the WRONG people, the wrong help and it would crush me. Anyone that questioned my program fees at that time I’d want to scream at them “do you work for free?” Most people don’t. I was operating from stress and scarcity and it wasn’t working.
Why am I sharing this? Because at that time, from the outside my business was crushing it. I had the customers, the audience, but, I was not even close to profitable and I was losing money each week.
It didn’t start that way, the first many years were profitable but then it tanked. Not because my programs weren’t nailing it (they were) but bc I did not know how to “run” a business and I was making one bad decision after the next. Have you ever been there?
I was great at GENERATING ideas and Income but not RUNNING A business or making it profitable or scalable….